You are invited to participate in Atlanta’s Diner’s Deck.

The Diner’s Deck is a fun, risk-free marketing tool for restaurants that promotes your establishment as one of 52 chef-driven or neighborhood favorites to check out in metro Atlanta.

The Diner’s Deck is a fun and engaging way to create awareness and incentivize diners to visit your establishment. The playful design of the deck makes selecting a restaurant as easy as picking a card, and every card is a $10 gift certificate at that restaurant.

What does it cost to participate?
There is no out-of-pocket expense to you. Instead, you agree to honor the $10 value of your card in the deck, provided the guest’s tab is at least $30 before alcohol, tax, and tip. 

Your card will feature:

  • Detailed information including highlights, cuisine, address, phone, url, etc. 
  • A photograph from your restaurant 
  • A one-time $10 discount off of the food portion of the bill. (See terms below) 

In addition to your restaurant being promoted in The Diner’s Deck, your establishment will also receive:

  • At least one ad in the Rough Draft newsletter
  • Your logo in a print advertisement in Reporter Newspapers and Atlanta Intown
  • A special feature in the Side Dish newsletter promoting your restaurant with callouts for popular meals, outdoor seating, cocktails, etc.
Terms and conditions (as printed on every card.)
  • The $10 discount is only valid with a total bill of $30 or more before alcohol, tax, and tip. 
  • Limit one Diner’s Deck discount per party. 
  • Cannot be combined with any other discounts.
  • Dine-in only.
What sort of establishments will my restaurant be featured beside?
We are curating a diverse selection of restaurants across Atlanta, from neighborhood favorites to chef-driven establishments. Our goal is to represent Atlanta's diverse dining culture.

Where have I heard of The Diner's Deck before?

In 2004, we launched The Diner's Deck in New York City, and for the following years until 2018, we released a new deck annually. However, we made the decision to pause our releases when Jeff, one of the creators, relocated to Atlanta. The Diner's Deck is widely recognized. The New York Times described it as "a gift that could be used all year long," while New York Magazine referred to it as "the perfect stocking stuffer." Additionally, the blog Writing with my mouth full aptly stated that "when you can't decide where to eat, you leave the decision-making to the cards."
 
What if my restaurant has multiple locations?
In the situation where a restaurant has multiple locations, we would create a single card that is valid at all metro Atlanta locations.

What if we own or represent multiple restaurants?
You are welcome to sign-up for each restaurant.
 
Where will The Diner's Deck be sold?
The Diner’s Deck will be for sale online and in boutique stores across Atlanta.


How will you promote the deck?
In addition to a social and PR push, the deck will be promoted online via the Rough Draft newsletters, print publications, and website.


How do I sign-up?
When you click "Join The Diner's Deck" button below, you will be taken to a form to collect your contact information along with your establishment's information, highlights, menu callouts, photos, and an e-signature. This will act as your contract with The Diner's Deck. Please note: Your designed card in the deck will be sent to you in early August with an opportunity to make revisions.
Contact:
If you have any thoughts or questions about The Diner's Deck, please feel free to reach out to Jeff Winner.